About us

The Online Barn is a mens, women's, and kids  apparel and specialty shop located in downtown Santa Ynez, California with a new location in South Lake Tahoe.  Our goal is to offer a wide variety of apparel to locals and visitors of the SY Valley and Lake Tahoe area to provide the same selection on our online shopping page. We can outfit anyone from the casual occasions to the more formal events all while supplying the avid outdoorsman with a large selection of Buck and SOG knives and accessories. We wear and use all the products we sell to ensure that each person that walks in the door has an informative and enjoyable shopping experience. 
Everyday we are seeking to improve our products and services that we have to offer you; and with new ideas flowing everyday we are excited for the future of The Barn and the direction that we are headed in.   

Santa Barbara Lifestyle

Men's Apparel Santa Barbara

Shopping for men’s apparel in Santa Barbara can be costly- unless you shop online at Ranch Men’s Store. We carry the brand names you’re looking for at discounted prices, including the latest styles of tees, polo shirts, long-sleeve crewnecks, sweaters, jackets, jeans, sweats, and more. Browse our inventory online to find styles and fashions from:

  • Carhartt
  • Faherty brand
  • Linksoul
  • Marmot
  • Peter Millar
  • Ray-Ban
  • Jack Black
  • Levi’s
  • Reef
  • And Many Others

Shop Faherty Brand for Impeccable Quality and Comfort

We carry a wide selection of Faherty brand favorites, including their individually-dyed pocket T-shirts, crewnecks, polo shirts, knit season shirts, Belmar shirts, Alpine flannels, Cashmere crewnecks, reversible vests, and many other items to complete your wardrobe. You won’t believe the prices on our Faherty Brand clothing- and for durability, nothing wears like Faherty. Almost every item in our Faherty Brand inventory is price-slashed for a limited time, so shop now to save significantly on one of the biggest names in fashion wear for men.

Sale on Linksoul Men’s Apparel in Santa Barbara

If you’re looking for the best deals on Linksoul shirts, hoodies, and hats, we have what you want on Ranch Men’s Store. Let’s start by looking at the unbelievable prices on Linksoul knit shirts- discounted by $20 and more. For the fall, our Linksoul Cashmere Crewnecks will keep you warm and ultra-comfortable from morning to night- also on sale at prices you won’t find anywhere else online. We’re confident you’ll want at least one of these Cashmere long sleeves in your closet for mornings when you wake up to see the mercury has dipped down over the night. Unlike other Cashmere blend garments, Linksoul’s Cashmere crewnecks are 100% Cashmere.

Look the Part

Sport a pair of Ray-Ban sunglasses and make a statement everywhere you go. Choose from all-time favorite Wayfarer frames in a variety of colors and patterns, and you’ll look like a million dollars when you enter a room. Our Ray Ban Wayfarer frames are available with gradient mirrored lenses and your choice from numerous color options. You’re going to love the way you feel behind Ray-Ban sunglasses- and you’re sure to appreciate the second-takes that will be coming your way when you identify with one of the biggest names in shades.

Classic Levi’s

Nothing says sexy like Levi’s regular fit stonewashed jeans- and nothing fits like Levi’s. Our authentic Levi’s jeans are deeply discounted at this time, available in a range of styles, from Slim Fit to Classic Fit and 501 Stretch Purple Rain and Anchor. Experience the difference quality materials make for all-day comfort and style that won’t let you down as the day wears on.

Look your absolute best in men’s apparel from Santa Barbara area’s most popular men’s clothing store: Ranch Men’s Store. Our clothing lines are designed to make a man look and feel like a man, from tough, rugged boots by Frye to fashions manufactured specifically for the male physique. Shop our store and save on your favorite brand names.